There is a minimum purchase amount, based on the type of stand your store contains. We do this for a few different reasons.We want to ensure that our stands/displays are well stocked in our retail stores. An empty stand is an opportunity for more sales!The shop is able to run more efficiently when more units are required. This is also how we are able to maintain good margins for our retail stores.For stores that have a counter display, the minimum order amount is $200. For customers who have a full stand, the minimum order amount is $400. Any order below these minimums won't have the wholesale pricing applied. If you notice your discount is not being applied, double-check the order amount and ensure it is above the minimum!If you have any questions, comments or concerns, please reach out to our support team!